Usability in web design, or how to evaluate your site from the point of view of the user
From the author: if you are visiting a site for the first time, then this event can be compared to traveling in an unfamiliar area: the local people, of course,…

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Effective web design - what is it?
If you want to achieve serious heights and build a successful career as a web designer, then you definitely need to know the key criteria for evaluating the effectiveness of…

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5 signs of failed logos
From the author: you can not minimize the importance of the logo. The logo gives your business a distinctive mark. Branding guru David Brier reminds us all that “one of…

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first minutes

Landing design: how to make a capture page

What is a landing page?
The concept of landing page, as, in principle, the landing design, came to us relatively recently, according to the official version from the USA, 10-12 years ago. In fact, this is a one-page selling website created for the sole purpose of preparing and bringing potential customers to purchase a product or service.

Customers visiting these landing pages are referred to as leads. Also, the “lead” can be said about the application made from the site, pre-order, that is, about the active action that the page calls for.

In professional slang, the terms “capture page” or “landing page” are more often used. In fact, these are synonyms, we will use them without any differences. Continue reading

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Productive Parallax
Do you like parallax or hate it, but it will not go anywhere. When used wisely, it can add depth and sophistication to a web application. The problem is that…

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What is web hosting?
This article clarifies the concept of hosting. It can be useful to those who are going to or have recently organized their representation on the Internet. The provision of hosting…

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Website design in Photoshope: getting to know the editor and its features
Photoshop and web design 98% of web design projects begin with the creation of functional layouts for future sites, and almost all of them are now drawn in Photoshop. What…

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Visual Regression Testing with PhantomCSS
If you worked on large, serious projects, you probably already felt the importance of automated testing during the development process. Depending on experience, this awareness may come suddenly like a…

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