Website framework, or modular grid in web design
What is a modular grid? I will explain with an example familiar to you. Open any paper book. You see, the text passing through the entire width of the page,…

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Blog Design: Layout Workshop
The topic of today's post is blog design. We will have a practical lesson, so get ready for independent work, there is no planned vacation :) Why is the master…

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Usability in web design, or how to evaluate your site from the point of view of the user
From the author: if you are visiting a site for the first time, then this event can be compared to traveling in an unfamiliar area: the local people, of course,…

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Features of the profession and key responsibilities of a web designer

To make it easier to understand the main tasks of the representative of this craft, for a start it is worth considering its basic definition. The profession of “web designer” implies a business related to the development of the appearance of sites, the creation of their layouts, as well as layout (depends on the requirements of the customer or employer).

The representative of this case should have an artistic taste and, of course, education at the appropriate level in order to clearly understand how to solve the tasks assigned to him. Continue reading

Landing design: how to make a capture page

What is a landing page?
The concept of landing page, as, in principle, the landing design, came to us relatively recently, according to the official version from the USA, 10-12 years ago. In fact, this is a one-page selling website created for the sole purpose of preparing and bringing potential customers to purchase a product or service.

Customers visiting these landing pages are referred to as leads. Also, the “lead” can be said about the application made from the site, pre-order, that is, about the active action that the page calls for.

In professional slang, the terms “capture page” or “landing page” are more often used. In fact, these are synonyms, we will use them without any differences. Continue reading

Working with empty space: why emptiness affects design so much

in web design, empty spaces include areas without text and images. It can be said that this is “visual silence”. For our design to function, it is necessary to correctly combine the empty space with the one used.

What did you notice? Of course, Rowan’s incredible wit. But have you noticed how he uses silence to make people laugh? This technique is called comic timing, one of the most important skills that a successful comedian should possess.

Imagine Rowan Atkinson’s performance without these pauses. Not very funny, because it is silence that makes a joke funny. This silence has a very important task. Continue reading

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Tag cloud
Custom CSS Properties
A Ashley Nolan poll in November 2016 showed that 84% of front-end developers use a CSS preprocessor. At the same time, developers consider variables to be the most useful preprocessor…

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Button State Design
From the author: button design is the main element of any design system. The best of the buttons are simple, versatile, perhaps even a little fun. But there are many…

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What is a selling design?
Design is the most important component of any website. This is especially true for selling sites, because in this case it is necessary to interest the visitor and encourage him…

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Features of the profession and key responsibilities of a web designer
To make it easier to understand the main tasks of the representative of this craft, for a start it is worth considering its basic definition. The profession of "web designer"…

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