Web design standards: everything you need to know for beginners and pros
How do design standards increase website popularity? There is an opinion that web design standards attract users to sites, and most importantly - keep them for a long time. Why?…

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Button State Design
From the author: button design is the main element of any design system. The best of the buttons are simple, versatile, perhaps even a little fun. But there are many…

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How much does a web designer earn on freelance and in studios?
No matter how interesting the web design, most people go there not because of this, but because of financial attractiveness. This direction is quite profitable after the accumulation of a…

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profession of web

Minimalistic website design: features, advantages and disadvantages

In the past few years, web design has alternately reigned in a flat style, now a skeuomorphism, now a material one, then again a flat one … All of these styles have one feature: they come and go. What can not be said about minimalism. In web design, this trend has been practiced for a long time and very successfully, promoting laconicism and simplicity. What can I say, this style has long “attacked” all areas of our lives: architecture, journalism, painting, etc.

In order to familiarize you with the art in the style of “minimalism” I present to your attention the painting “The Blue Age” by the famous French artist Yves Klein, who is the founder of one-color painting.

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But what about Malevich with his Black Square, you ask? I explain: it was painted by mixing several types Continue reading

Landing design: how to make a capture page

What is a landing page?
The concept of landing page, as, in principle, the landing design, came to us relatively recently, according to the official version from the USA, 10-12 years ago. In fact, this is a one-page selling website created for the sole purpose of preparing and bringing potential customers to purchase a product or service.

Customers visiting these landing pages are referred to as leads. Also, the “lead” can be said about the application made from the site, pre-order, that is, about the active action that the page calls for.

In professional slang, the terms “capture page” or “landing page” are more often used. In fact, these are synonyms, we will use them without any differences. Continue reading

The psychology of web design: playing in a new way

Psychological aspects of design
The connection between psychology and web design is not necessary to prove. This is obvious, if only because the transmission of information by means of Internet resources has clear laws and principles of perception, based on the same laws that apply in practice psychology in everyday life, business, advertising, relationships between people, in the end. What is important here? Color, text, graphics …

The visitor visits the site, begins to consciously and subconsciously read the information. Feelings awakening in this case are actually a psychological reaction – positive, negative. All this is possible to calculate, analyze, correct – you only need to know how. Continue reading

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What is web hosting?
This article clarifies the concept of hosting. It can be useful to those who are going to or have recently organized their representation on the Internet. The provision of hosting…

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5 signs of failed logos
From the author: you can not minimize the importance of the logo. The logo gives your business a distinctive mark. Branding guru David Brier reminds us all that “one of…

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The history of web design: from the Stone Age to the era of modern technology
Despite the fact that in the era of the development of web design, the first web pages were just text with links, and you could only dream of a variety…

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Visual Regression Testing with PhantomCSS
If you worked on large, serious projects, you probably already felt the importance of automated testing during the development process. Depending on experience, this awareness may come suddenly like a…

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