Effective web design - what is it?
If you want to achieve serious heights and build a successful career as a web designer, then you definitely need to know the key criteria for evaluating the effectiveness of…

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How does website design development begin?
Before you begin your journey to the top of your career as a web designer, you need to understand the basic principles of creating such projects. Do not immediately run…

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Usability in web design, or how to evaluate your site from the point of view of the user
From the author: if you are visiting a site for the first time, then this event can be compared to traveling in an unfamiliar area: the local people, of course,…

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Minimalistic website design: features, advantages and disadvantages

In the past few years, web design has alternately reigned in a flat style, now a skeuomorphism, now a material one, then again a flat one … All of these styles have one feature: they come and go. What can not be said about minimalism. In web design, this trend has been practiced for a long time and very successfully, promoting laconicism and simplicity. What can I say, this style has long “attacked” all areas of our lives: architecture, journalism, painting, etc.

In order to familiarize you with the art in the style of “minimalism” I present to your attention the painting “The Blue Age” by the famous French artist Yves Klein, who is the founder of one-color painting.

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But what about Malevich with his Black Square, you ask? I explain: it was painted by mixing several types Continue reading

Landing design: how to make a capture page

What is a landing page?
The concept of landing page, as, in principle, the landing design, came to us relatively recently, according to the official version from the USA, 10-12 years ago. In fact, this is a one-page selling website created for the sole purpose of preparing and bringing potential customers to purchase a product or service.

Customers visiting these landing pages are referred to as leads. Also, the “lead” can be said about the application made from the site, pre-order, that is, about the active action that the page calls for.

In professional slang, the terms “capture page” or “landing page” are more often used. In fact, these are synonyms, we will use them without any differences. Continue reading

The psychology of web design: playing in a new way

Psychological aspects of design
The connection between psychology and web design is not necessary to prove. This is obvious, if only because the transmission of information by means of Internet resources has clear laws and principles of perception, based on the same laws that apply in practice psychology in everyday life, business, advertising, relationships between people, in the end. What is important here? Color, text, graphics …

The visitor visits the site, begins to consciously and subconsciously read the information. Feelings awakening in this case are actually a psychological reaction – positive, negative. All this is possible to calculate, analyze, correct – you only need to know how. Continue reading

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What is a selling design?
Design is the most important component of any website. This is especially true for selling sites, because in this case it is necessary to interest the visitor and encourage him…

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Usability in web design, or how to evaluate your site from the point of view of the user
From the author: if you are visiting a site for the first time, then this event can be compared to traveling in an unfamiliar area: the local people, of course,…

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How does website design development begin?
Before you begin your journey to the top of your career as a web designer, you need to understand the basic principles of creating such projects. Do not immediately run…

...

How much does a web designer earn on freelance and in studios?
No matter how interesting the web design, most people go there not because of this, but because of financial attractiveness. This direction is quite profitable after the accumulation of a…

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